Caroline Baeten is the founder of Dressr, a fashion rental platform that she established in April 2021. Since then, Caroline has been passionate about changing the way people view fashion and advocating for a more sustainable future. She firmly believes that fashion renting is the way forward. Caroline’s entrepreneurial spirit and dedication to sustainability have earned her recognition within the industry, and she continues to inspire others to make positive changes in the world of fashion. Some may call her the Jeanne d’Arc of the Rental Revolution.

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